
We are ideas moving businesses FWD
Contact us to help your business move FWD!
Our Services
Intelligence
In-depth analysis from a communications, public affairs and marketing perspective of the tendencies, challenges and opportunities for your business.
Strategies
Customized communications work plans based on the client’s needs, resources and goals.
Execution
One on one service experience, guided by our managing partners and senior communications experts.
why us?
BFWD is a consulting firm with a business immersion approach specializing in communications, marketing, public affairs and crisis management issues. We craft and deliver customized communications strategies and solutions, based on the professional experience of our managing partners and our solid network of service providers.
What we believe in
1. Public relations are in constant evolution and new strategies are needed.
2. There’s more than one way to capture an audience.
3. By understanding digital, you have the edge.

Today, it’s all about
content and storytelling.
Our experience
Private Education Institutions
Applied Research Organizations
Automobile
Non-Profit Organizations
Consumer Goods
Economic Development
Luxury Brands
Hospitality
Medical Cannabis
Waste Management
Infrastructure & Energy
Labor Unions and Professional Associations
Business Consulting
Get to know us
José Luis Cedeño
Managing Partner, Licensed Public Relations Practitioner
A strategic mind with an impeccable track, José Luis has mastered the discipline of evolution as an essential tool of business growth. A true believer that the traditional scope of public relations has expired, he will always seek an innovative approach to bring solutions to complex situations. Education, energy, pharma, retail, non-profit, banking, infrastructure assets are only a few of his areas of expertise. Recent projects managed by José from a public affairs and public relations perspective include clients in government financial management, and the automobile, medical cannabis, retail, and restaurant industries.
Ricardo Soto
Managing Partner, Communications Consultant and Attorney (Commonwealth of Puerto Rico)
With a career that spans over a decade, Ricardo brings to the table a creative and diplomatic approach combined with business and legal know-how. Having worked in the television & news industry, moving later to the field of government and industrial development promotion, he has the necessary depth to manage complex business communications issues. Projects managed by Ricardo from a public affairs and communications perspective include clients in the education, applied community research, beverage, medical cannabis and waste management industries.
Are you ready to move FWD with us?
Fill out our contact form and we will contact you soon.